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Geely Motors Chooses HARMAN to Provide Branded Audio Solution for EC8 Sedan


SHANGHAI -- AUTO SHANGHAI 2011 – HARMAN, the premium global audio and infotainment group (NYSE:HAR), announced today that it has been selected by Geely Motors of China to equip its new luxury segment mid size sedan, the Geely Emgrand EC8, with branded audio systems.  HARMAN will provide an ten-speaker premium audio system for the Geely Emgrand EC8, including powered subwoofer and vehicle audio amplifier.

 “We are proud to be working with Geely Motors for branded audio systems, and we intend to work closely with Geely to promote our new relationship and joint offerings,” said Dinesh C. Paliwal, the Company’s Chairman, President and CEO. “The Chinese consumer is more discerning than ever before, and the premium audio system for Geely’s EC8 will deliver a world-class audio experience to every passenger.”

HARMAN maintains manufacturing and R&D operations in Shanghai, Suzhou and Shenzhen, serving key customers such as Shanghai General Motors and BYD.  The Company recently announced a further US$100 million investment to bolster its manufacturing and research capabilities in the People’s Republic with new facilities in the city of Dandong.  With more than 1200 employees currently in China, HARMAN has an established base from which to supply the foreign and domestic Chinese automakers in what has become the world’s largest automotive market. 

HARMAN ( designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets – supported by 15 leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 20 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 11,800 people across the Americas, Europe and Asia, and reported sales of $3.5 billion for the twelve months ended December 31, 2010. The Company’s shares are traded on the New York Stock Exchange under the symbol NYSE:HAR.


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