STAMFORD, CT – HARMAN, the leading global audio and infotainment group, announced today that the Company is serving as Official Sound Sponsor to the USA Pavilion at Shanghai World Expo 2010 which opens this week in China. HARMAN professional audio systems are also installed in all permanent venues at the Shanghai World Expo, including the USA Pavilion, China Pavilion, Shanghai Theme Pavilion, and World Expo Center Exposition Center, as well as more than 25 performance venues across the complex. In cooperation with the Expo organizers and exhibitors including the US State Department, HARMAN will help inform and entertain an expected 70 million visitors to the six-month-long exposition.
“We are delighted to help welcome visitors from some 200 countries to the Shanghai World Expo,” said Dinesh C. Paliwal, HARMAN Chairman, President and CEO. “In addition to our role as an official sponsor of the USA Pavilion, our professional audio systems will help broadcast the action at other key locations throughout the massive venue. The timing of this exposition is a perfect complement to our recent footprint expansion in China and some exciting marketing activities planned for the coming year.”
As an Official Sponsor to the USA pavilion, HARMAN messages will be displayed throughout the 60,000 sq. ft. venue in support of the pavilion theme of “Rising to the Challenge” which celebrates the American spirit of perseverance, innovation, and community-building. Several dramatic multimedia presentations will be delivered via HARMAN professional audio systems and HARMAN personal audio products will be featured in the pavilion gift shop. The Company also expects to host various VIP delegations in parallel with its aggressive expansion of activities in the Asian markets.
HARMAN systems are widely used at prominent sporting and entertainment events around the world, including the 2008 Beijing Olympics, the recent 52nd annual GRAMMY® Awards in Hollywood, and the upcoming 2010 Commonwealth Games in India.
HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets – supported by 15 leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 20 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 11,000 people across the Americas, Europe and Asia, and reported sales of $3.2 billion for the last twelve months ended March 31, 2010. The Company’s shares are traded on the New York Stock Exchange under the symbol NYSE:HAR.