User Experience Design

Our Digital Cockpit experience leads the way in User Experience (UX) by integrating the instrument cluster and infotainment features into a holistic environment that’s always up-to-date and unified.

Our Intelligent personalization integration lets drivers use their voice to make conference calls, set routes, and accomplish numerous tasks, safely. Our bright, responsive displays leverage Samsung’s deep knowledge of electronics. HARMAN sets the industry standard for integrated, high-contrast ratio QLED Auto and OLED screens.

Key Highlights:
  • Whether automakers choose an entry cockpit with one screen or a premium with up to four screens, all levels have sophisticated features designed to put the driver UX at the forefront, with seamless integration of the center console and instrument cluster.
  • Controlling in-vehicle features and services can be as simple as talking. We can recognize and personalize for driver and passenger. Further personalization can be achieved via portable profiles, augmented reality and more to bring the car into the IoT ecosystem.
  • Each screen is carefully designed to give the right information at the right time to the driver— not cause distraction.