Inspired by You: JBL® launches New LIVE Headphone Series with Voice Activation and Smart Features in India

BENGALURU, 12 JUNE 2019 – JBL is back with a new wireless headphone range - the JBL LIVE Series., The new line –up, launched today, has powerful JBL Signature Sound; a sleek, contemporary look and smart touch-control features.: Prepare to hit the streets with an innovative listening experience, optimized for Google Assistant and Amazon Alexa, as well as Ambient Aware, TalkThru and noise-cancelling technologies. With five models to choose from, the series delivers sophisticated feature options with premium sound.

JBL is on a mission to make audio devices smarter by creating products designed to work with the Google Assistant and Amazon Alexa voice service technologies. Once activated through the ‘My JBL Headphones’ app on Play Store and App Store, a simple tap to the left earcup delivers a seamless headphone listening experience, letting users search for the newest songs from their favorite artists, ask for directions to a local coffee shop or queue a calendar reminder for weekend activities.

Additionally, the JBL LIVE 400BT and JBL LIVE 500BT headphones are embedded with TalkThru and Ambient Aware technologies. With TalkThru, music temporarily pauses at the touch of a button, lowering speech and amplifying sound to make it easy to chat with a friend without removing the headphones. In Ambient Aware mode, listeners can control the amount of background noise they want to let in, to stay keyed into their surroundings when it’s needed most -  such as walking in a busy intersection, dodging through a crowd of people or having an ear out for the family dog playing in the park.

“The New JBL LIVE Series will shake up the headphones market in India. These truly Smart range of products will change the way we experience music and the environment. Smart Headphones are the future of audio and we will continue to lead this category with the new Live Series,” said, Pradeep Chaudhry, Country Manager, HARMAN India. “We are excited to launch this innovative range that will offer everything a consumer is looking for in headphone. It will strongly reinforce HARMAN’s leadership in consumer audio technology in India and globally.”

With five different models that boast of sleek, aluminum finishes and a lightweight feel, the perfect headphone is within reach for any on-the-go lifestyle. The flagship design of the series, the JBL LIVE 650 BTNC, is sure to impress with its innovative design and built-in Active Noise Cancelling technology, creating an immersive sound experience that lets users block out the outside world and stay focused when it matters most.

The JBL LIVE Series will be available for immediate purchase at major retailers and on JBL.com. It’s available in five models at following prices-

  • JBL LIVE100:     INR 2,499
  • JBL Live 200BT: INR 5,299
  • JBL LIVE400BT: INR 7,899
  • JBL LIVE500BT: INR 9,999
  • JBL LIVE650BTNC: INR 12,599

JBL LIVE Series Feature Set by Product: